I am so annoyed right now. I thought of this idea about four years ago and was told I was fool. Look at GOD. Paramount Pictures tested out $50 dollar tickets at 5 Cinemas and the response was better than expected. Maybe I should explain what you get for $50 bucks, huh? The purchaser receives 3D glasses to keep, popcorn, soda, a poster and the DVD when it comes out. I think that is a pretty good deal considering the prices for those things individually.
Now that I think about it, my idea was similar but not the same. I wanted to the movie goer to leave with a digital copy of film as they left the theater, which I still think is a great idea BTW.
Would you pay $50 for a movie?